𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐟𝐨𝐫 𝐏𝐮𝐧𝐤𝐬: 𝐁𝐫𝐞𝐚𝐤 𝐀𝐥𝐥 𝐭𝐡𝐞 𝐑𝐮𝐥𝐞𝐬 – 𝐭𝐡𝐞 𝐁𝐫𝐞𝐰𝐃𝐨𝐠 𝐖𝐚𝐲

Author: James Watt, 246 trang, bìa mềm, tình trạng tốt
START A REVOLUTION NOT A BUSINESSDon’t waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.These are some of the mantras that have turned BrewDog into one of the world’s fastest-growing drinks brands, famous for beers, bars and crowdfunding.In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances (‘chase down every cent, pimp every pound’) to marketing (‘lead with the crusade, not the product’) this is an anarchic, indispensable guide to thriving on your own terms.’Indispensable tips for a fledgeling entrepreneur with a bright idea’ The Times